Supporting Easy Bathrooms’ transition to cloud telephony

How migrating to a modern hosted platform enabled flexibility, growth and improved insight

The customer

Easy Bathrooms is a rapidly growing UK retailer with a national footprint of more than 130 showroom and trade counter stores. Founded in Leeds in 2012, the business has expanded significantly in recent years and now employs over 800 people. To support its continued growth, Easy Bathrooms recently moved into a new purpose-built head office at Calder Park in Wakefield.

The challenge

With the UK’s analogue line switch-off on the horizon, Easy Bathrooms needed to replace its existing copper telephone lines and broadband connections with faster, cloud-based technology. The business also required a flexible hosted telephony system that could be easily deployed as new stores opened, supporting its ambitious expansion plans.

The objective was to move away from analogue telephony to a cloud-based platform that would deliver greater flexibility, improved call management features and enhanced reporting across both head office and stores.

The solution

A new Evolve hosted telephone system was implemented at Easy Bathrooms' previous head office in Birstall, West Yorkshire, replacing the existing on-premise solution and retaining existing telephone numbers through seamless number porting.

Across the wider estate, stores were migrated from analogue lines and broadband to upgraded fibre-based connectivity where available, alongside hosted telephony. DECT handsets were introduced to allow staff to move freely around stores while remaining connected.

When analogue services were withdrawn, existing numbers were transferred to the hosted platform with minimal disruption and no requirement to issue new telephone numbers.

Today, Easy Bathrooms operates 320 hosted seats, with 95 at head office and 225 across stores nationwide, all supported by a consistent cloud-based system.

The results

Easy Bathrooms now benefits from a modern, scalable telephony platform that supports both its current operations and future growth. The consistent system across head office and stores improves usability and management, while faster connectivity enhances day-to-day communications.

The migration has also unlocked access to advanced reporting capabilities and call recording functionality, providing greater visibility and insight across the business.

• A consistent telephone system across all stores and head office
• Faster connection speeds with fibre-based connectivity
• Improved call management features
• Enhanced flexibility to support future growth
• Access to advanced reporting and call recording capabilities

“I always get a response from Babble“
Simon Wallace
Facilities Manager

“I always get a response from Babble“
Simon Wallace
Facilities Manager

“I always get a response from Babble“
Simon Wallace
Facilities Manager

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